Beacon Events

Beacon Events is a nonprofit association based in Liège, founded in 2021, specializing in the creation of gaming and cultural events. Supported by the city and province of Liège in its initiatives, its main weakness was branding.

In December 2023, I proposed starting from scratch and revamping the association's branding to create a solid foundation for launching the communication of their main event: Beacon 2024, which took place on May 10th and 11th at the B3 site in Liège, featuring prestigious content creators like Joueur du Grenier and Hugo Lisoir.

With the main theme of the convention being Star Citizen, the graphic universe of the event was created in close collaboration with Cloud Imperium Games. Star Citizen and its single-player component Squadron 42 together represent the most advanced technological showcase in the industry and the most significant development budget in the history of video games.

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Pictures : Mélanie Meinbach